With more than a decade of experience with sourcing various types of anonymous location data (carrier data, connected car data, fleet data, smartphone data, and more), and 5 years specifically in sourcing App data, AirSage has developed a unique skill in sourcing the best available data and building an optimal data panel.
Nearly all data available in the open market for large scale sourcing has been evaluated and considered by AirSage to enter its panel. Each such candidate passes a thorough and efficient evaluation process that ultimately reveals its data volume, coverage, uniqueness, and multiple other quality metrics, all relevant for the AirSage analytics use cases.
Data that has been chosen to enter the panel goes through similar ongoing evaluation to make sure that the highest quality standards are also kept through time. Data feeds that fail to maintain such standards are removed from the panel.